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Auditing anti-racism within the charity sector: a report

Collaborating with Brand By Me to deliver a comprehensive audit of the top 30 charity brands, evaluating their anti-racism progress in 2023/24. Through in-depth analysis of their online presence, we uncovered key trends, gaps, and opportunities, providing actionable insights to drive sector-wide change. This work highlights the importance of transparency, accountability, and meaningful commitments to racial equity in the charity sector.

This report was a pivotal early step in Brand By Me's development of its DISMANTLE platform.

©2025 Luminance Insight Ltd.

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